2023-24 Athletics Financial Snapshot
Source: U.S. Dept. of Education OPE Equity in Athletics Disclosure · Prepared by Data Driven HBCU · March 2026
Total Revenue
$13.7M
All programs combined
Total Expenses
$13.7M
All programs combined
Net Position
Break-even
Revenue − Expenses
Total Athletes
400
275M / 125F
Female Athletes
31.2%
Title IX benchmark: ≥43%
Total Student Aid
$3.0M
$7K per athlete
Athlete Gender Split
Total Aid — All 23 HBCU Peers (2023-24)
Men's Program Revenue
$7.3M
53.7% of total
Women's Program Revenue
$3.3M
23.9% of total
Football
Offered
Exp: $4.7M
2023-24 Athlete Participation
Source: OPE EADA Disclosure · Enrollment: 2,336 total students
Total Athletes
400
17.1% of enrollment
Male Athletes
275
68.8% of athletes
Female Athletes
125
31.2% of athletes
M:F Ratio
2.2:1
Male-to-female ratio
Participation by Gender
Female Athlete % — 23 HBCU Peers
| Category | Count | % of Athletes |
|---|---|---|
| Male Athletes | 275 | 68.8% |
| Female Athletes | 125 | 31.2% |
| Total Athletes | 400 | 100.0% |
| Total Enrollment: 2,336 · Athletes as % of enrollment: 17.1% | ||
2023-24 Athletic Student Aid
Source: OPE EADA Disclosure · Aid includes all athletic grants/scholarships reported
Total Student Aid
$3.0M
Men's + Women's combined
Men's Aid
$2.0M
66.7% of total aid
Women's Aid
$1.0M
33.3% of total aid
Aid Per Athlete
$7K
Total aid / total athletes
Aid Gender Gap
2.1pp
Men's aid% vs men's athlete%
Student Aid by Gender
Total Aid — 23 HBCU Peers
| Category | Aid Amount | % of Total | Athletes | Aid/Athlete |
|---|---|---|---|---|
| Men's Programs | $1,990,632 | 66.7% | 275 | $7,239 |
| Women's Programs | $994,020 | 33.3% | 125 | $7,952 |
| Total | $2,984,652 | 100.0% | 400 | $7,462 |
2023-24 Revenues & Expenses
Source: OPE EADA Disclosure · Revenue and expense figures by team gender
Total Revenue
$13.7M
Total Expenses
$13.7M
Net
Break-even
Men's Exp
$7.3M
53.7% of total
Women's Exp
$3.3M
23.9% of total
M:F Exp Ratio
2.25:1
Men's to women's expenses
Revenue by Program Gender
Expenses by Program Gender
| Category | Revenue | Rev % | Expenses | Exp % |
|---|---|---|---|---|
| Men's Programs | $7,333,408 | 53.7% | $7,333,408 | 53.7% |
| Women's Programs | $3,257,880 | 23.9% | $3,257,880 | 23.9% |
| Unallocated / Admin | $3,066,002 | 22.4% | $3,066,002 | 22.4% |
| Total | $13,657,290 | 100.0% | $13,657,290 | 100.0% |
Key Sport Operating Expenses
2023-24 Coaching Staff & Salaries
Source: OPE EADA Disclosure · Average annual institutional salary per head coaching position
Avg Men's HC Salary
$127K
Per head coaching position
Avg Women's HC Salary
$67K
Per head coaching position
Salary Gap
$60K
Men earn more
M:F HC Salary Ratio
1.89:1
Men's avg / Women's avg
HC Salary Comparison — This School
Aid Per Athlete — 23 HBCU Peers
HBCU Peer Comparison — 2023-24 EADA
All 23 programs. Bethune-Cookman highlighted in gold.
Total Expenses — 23 HBCU Programs (2023-24)
| School | Conf. | Revenue | Expenses | Athletes | F% | Total Aid | Aid/Ath |
|---|